Product

Bidvest Foodservice Rules the Roost with the Launch of Theo’s

Responding to the latest street food trends, Bidvest Foodservice has teamed up with Theo’s to launch a new concept, set to shake consumers’ tail feathers.

With chicken remaining the most popular protein amongst diners – as 52 per cent now eat chicken out of home once a week[i] – the ‘chickenisation’ trend looks set to stay thanks to its versatility and healthy status as a lean protein.

Developed with schools, universities and B&I sectors in mind, the new Theo’s range allows its customers to tap into the trend for ‘street style’ chicken. Inspired by exotic and traditional flavours from all over the globe, the range of 34 products includes Piri Piri, Tandoori, Tikka, BBQ, Moroccan and Italian flavours. The latter two flavours are exclusively available to Bidvest Foodservice customers and reflect growing and popular trends.

The range of frozen, marinated sliced chicken thighs, koftas, burgers and brochettes is created with Red Tractor accredited chicken, so operators can rest assured that they are serving quality, British produce with full transparency and traceability across the food chain. A variety of flatbreads, pittas, hirata buns, wraps and flavoured sauces complete the concept, meaning caterers can feel confident that they are serving an authentic menu.

Andy Small, Category Manager at Bidvest Foodservice says: “We pride ourselves on having our finger on the pulse when it comes to food trends – which is why we’re the UK’s leading foodservice provider.

“Versatile and convenient, Theo’s allows inventive caterers to get creative in the kitchen and produce their own bespoke dishes. But for time-strapped operators, the concept comes complete with recipes and menu ideas for a delicious and authentic street food concept that will rival that of the high street and tempt consumers to take their lunch breaks in workplace, university or school canteens.”

ALSO available in a bite size format, the miniature Theo’s range is perfect for a buffet, mezze or sharing platter and makes great portions for Primary schools.

Pull up banners, A3 posters, market stalls and signage are available for operators wanting to create a full branded high street concept.

[i] Santa Maria Street Food Report, 2014

Date posted: 25/04/2016
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