Why us

We are proud to be leaders in wholesale, offering a truly local service

All the ingredients for a partnership that delivers

We are committed to serving up the recipe for your success. Your customers expect great food, pure and simple. And we’re here to bring you all the right ingredients, so that you can create your magic.

What we supply



We carry a range of nearly 12,000 products, including our award winning own labels and the best supplier brands.



Whether you're looking for a new coffee, alcohol partner or a CQUIN compliant brand, our range has it all!

Catering supplies

Catering supplies

Our catering supplies range boasts over 2,000 hygiene, disposables and equipment products!

Make big savings with the latest promotions

Get the latest news and the best promotional pricing with our bimonthly Marketplace magazine, guaranteeing you real value!

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Who we supply to

How can you buy from us?

Order online with Bidfood Direct

Our online shop is available to take your order 24/7 so that you can fit ordering in at a time that suits you.

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Order by phone

Our award winning telesalers can help make ordering as easy as possible. Open from Monday to Friday.

We value our loyal customers and that’s exactly what Safari Rewards is all about

Simply turn the products you buy into rewards you’ll love! Choose from over 2,000 rewards including catering equipment, the latest technology, experience days, holiday, travel and popular high street vouchers.

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