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REAL snacking sense
When it comes to choosing your snack range – Crisps are the No.1 snack bought alongside a drink or sandwich in food service venues.1 Not all crisps are equal particularly in food service, over 6 in 10 customers prefer brands they don’t usually have at home when eating out – they are seeking something more special and a little different and 79% of customers are willing to pay more for a premium crisp brand.2
REAL is a proudly British-made and family-owned, premium hand-cooked crisp brand. REAL carefully selects British and Irish potatoes and then smothers them in distinctive punchy flavours.
The range is 100% gluten free and vegetarian, with five vegan recipes.
1Norstat Hospitality Snacking Research – August 2022. 2Hospitality Research: One Pulse Online Data – November 2025.
The right FLAVOURites
Sales and profits increase when you stock the right range.
The strongest ranges combine:
✔ Trusted favourites
✔ Premium choices
✔ Flavours with character
Our Great Taste Award winning range ticks all these boxes!
Independent rankings matter because they reflect real consumer preferences…
Martin Lewis’ Money Saving Expert awarded our STRONG CHEDDAR & ONION an Ultimate Tier rating. And our fiery HAM & COLMAN’S MUSTARD won overall Champion Crisp at Huddersfield International Crisp Festival.
Make it easy to buy
Snack sales increase by up to 80% when made more visible* – so keep the range simple, stock premium brands customers recognise and make use of eye-catching POS. FREE REAL POS is available on Bidfood Safari.
* HIM! Food Service Research 2016.
Visibility increases snack sales
So order your FREE POS from Bidfood Safari TODAY!
Jalapeno Pepper
Bidfood code: 29476
Sea Salt
Bidfood code: 14489
Sea Salt & Cider Vinegar
Bidfood code: 14731
Ham & Colman’s Mustard
Bidfood code: 17708
Sea Salt & Black Pepper
Bidfood code: 14728
Sweet Chilli
Bidfood code: 14491
Roast Ox
Bidfood code: 28600
Strong Cheese & Onion
Bidfood code: 14490
