Products with ethical and sustainable features
We’ve asked some of our British suppliers to share their credentials and explain their approach, aims and achievements on sustainability for the benefit of our customers...
Feel Good Drinks
Feel Good Drinks produce a sustainable purpose-led range of 100% natural flavoured sparkling waters have been created using no artificial flavours, added sugar or sweeteners and contain 15% real fruit juice. The company remains committed to achieving carbon net-zero status by 2030, guided by a 16-point reduction plan aligned with Science-Based Targets initiatives.
In the interim, Feel Good Drinks has maintained its climate-positive status by offsetting more than double its carbon footprint in 2020 (410 tons) and beyond through various environmental projects. Additionally, the brand upholds its mission to “make the world feel better one sip at a time” by donating 3% of gross sales to initiatives supporting personal and planetary well-being through its “3% for People and Planet Fund.”
Young’s
Young’s Seafood, headquartered in Grimsby, has long been recognised as the UK’s largest seafood processor, committed to sustainability and community engagement. In recent years, the company has continued to enhance its environmental initiatives. Young’s remains actively involved in Fishery Improvement Projects (FIPs), both domestically and internationally, to promote sustainable fishing practices.
This commitment ensures that fisheries supplying Young’s are progressing toward sustainable certification. By 2020, Young’s achieved a significant milestone by reducing plastic usage in its packaging by 10%. The company continues to strive toward having 95% of its packaging widely recyclable, reflecting its dedication to environmental responsibility.
Fairfields Farms
Fairfields Farm is one of our suppliers of crisps who continues to prioritise sustainability in its operations. Their factory is supplied daily with potatoes grown on the family farm, minimising food miles. Leftover sunflower oil from the crisp production process is converted into biofuel. Additionally, rye, maize, and surplus potatoes are processed in their on-site Anaerobic Digestion (AD) Plant, generating biogas.
This 1.8 MW AD plant produces enough renewable energy to power approximately 3,500 to 4,000 homes and yields fertiliser to support potato cultivation. The potato cold storage facilities are powered by renewable energy sourced from both solar power and the AD plant. Collectively, these initiatives result in significant carbon savings annually, equivalent to removing 60,000 cars from the road each year.
Dash water
Dash Water remains committed to reducing food waste by producing flavored waters using “wonky” fruits—those that are bent, crushed, or misshapen and would otherwise be discarded. Their beverages contain no sugar, sweeteners, or calories.
The company has achieved Certified B Corporation status, reflecting its dedication to social and environmental performance. Dash are on a mission to hydrate and inspire millions by setting a goal to sell 150 million cans by 2025, thereby saving approximately 2,600 tonnes of imperfect fruits and vegetables.
Alpro
Alpro supplies us with a diverse range of plant-based foods and beverages. Their almonds are sourced exclusively from small farms around the Mediterranean, where most orchards rely on natural rainfall.
Collaborating with almond cooperatives, Alpro is working to ensure that by 2025, their farms will be bee-friendly. All their soy is rainforest-free and non-GMO, with 60% cultivated in France, Belgium, and the Netherlands, and the remainder in Canada, transported via sea routes. Their oats are sourced from Europe, and coconuts from Indonesia.
Dunbia
Dunbia supplies twenty of Bidfood’s Farmstead beef lines and has distinguished itself as the first European beef and lamb producer to commit to the Science Based Targets initiative (SBTi) for CO₂ reduction.
Their meat products are Quality Meat Scotland (QMS) assured, underscoring their commitment to quality and sustainability.
Alec Jarrett
Alec Jarrett, a BRC A-grade supplier, provides topside, silverside, and striploin joints for the Campbell Brothers meat brand we carry. Based in the West Country, they source cattle from Red Tractor Assured farms in the southwest of England and South Wales, minimising food miles and ensuring low-stress transportation for the animals.
During summer, cattle graze on grass, while in winter, they are fed silage made from dried summer grass mixed with wheat, barley, and supplements. All cattle are accompanied by passports, ensuring full traceability.